As fragrance is an essential part of one’s identify, Carina believed in only creating scents that were composed of the highest quality + natural ingredients. The brand DedCool disrupts the world of fragrance by creating a line that is Uni-Sex, Vegan, Cruelty-free, non-toxic scents with a naturally chic edge. DedCool is making its mark in the beauty world, changing the way we view, and shop for fragrance.
Founder, Carina Chaz's, passion for clean products and a healthy lifestyle greatly influenced Carina’s desire to create complex, sophisticated scent profiles for conscious consumers like herself. With the motto that “clean beauty can be cool beauty”
DedCool was founded & created in Los Angeles in 2016. At 21, she created her DedCool line as an extension of her passion for cologne, masculine scents, and green beauty.