Soleil Toujour's mission is to erase the divide between luxury skincare and serious suncare, making protection from the the sun’s harmful rays a daily routine, not just a beach-day consideration. With their clean formulas & natural ingredients, sustainable packaging, and environmental responsibility, they are doing just that in the best way possible.
The inspiration for Soleil comes from founder, Valerie Mcmurray's, uncompromising belief that we can have it all – exceptional sun protection that rejuvenates and replenishes. Everyday is an opportunity to feed our passions, beginning with our sun care regime.
As a mother of three, she became increasingly aware of the harmful ingredients in sunscreens – parabens, oxybenzone, retinyl palmitate, to name a few. Valerie was faced with two choices, either accept the chemicals, or succumb to white, chalky residue on my skin. She refused to accept either of those options and resolved to create something better.